Magento Marketing and eCommerce SEO

Magento Marketing and eCommerce SEO

It is well worth investing in professional eCommerce design and development services for your Magento store but a great looking, well-functioning site is not enough to make your business a success. In order to make sales and generate profit, you need to spread the word about your business; hence why having a powerful Magento marketing strategy is so important. Today eCommerce businesses have a wealth of opportunities when it comes...
Magento eCommerce SEO

Magento eCommerce SEO

Magento eCommerce SEO Strategy & AdviceThere’s no sense in building a fantastic Magento eCommerce website, if people can’t actually find it. In order for people to find and visit your website, you need to get it ranking on the first page of Google. The way to do this is with effective SEO techniques. Magento eCommerce SEO strategy & advice SEO is a crucial part of Magento marketing and is...
Magento vs Drupal

Magento vs Drupal

Today there is a wide range of eCommerce solutions available, with something to suit businesses of all sizes. Whilst many start-ups lean towards platforms like Shopify to meet their needs, those considering scalability and the future of their business are more likely to favour complex solutions like Magento and Drupal. But which is the better choice? Here we’ve provided a Magento vs Drupal comparison to help you decide on the...
Magento vs Shopify

Magento vs Shopify

Selecting the most suitable eCommerce platform for creating and running an online store is essential. There are a number of great platforms out there but Magento and Shopify are arguably two of the most popular. With both offering different features and benefits, we thought we’d provide a little comparison of Magento vs Shopify, so you can choose the right one for your business. About Magento Magento is one of...
Magento vs Opencart

Magento vs Opencart

When choosing an eCommerce solution for your business, you will have a wide range of platforms to choose from. Magento and Opencart are two of the most powerful eCommerce solutions available and are therefore the platforms businesses often struggle to choose between. Here we will provide a comparison of Magento and Opencart to help you decide on the right solution for your business. About Magento Magento is an industry-leading...
Magento – Free and Open Source eCommerce

Magento – Free and Open Source eCommerce

What is open source? We’ve been discussing how Magento is an open source platform but if you are left feeling a little confused about what that means, don’t worry you’re not alone! The source code is the part of a piece of software that most users don’t ever see. It is the foundation of the piece of software that allows it to look and function as it does. If...
Magento Glossary of Terms

Magento Glossary of Terms

If you are new to Magento it is likely that the terms featured in many related articles have left you a little confused. Here we aim to save you having to ‘Google’ every Magento-related term to see what it means, by providing a full Magento Glossary of Terms. Magento Magento is the name of the open source ecommerce platform, now owned by eBay. It was built by a company called Varien...
What is eCommerce?

What is eCommerce?

For those of you asking what is eCommerce (also known as electronic commerce), well it’s is the process of completing a transaction over the internet. It is basically the term used for online shopping, where customers buy products and services from a retailer or other organisation on the web. Sometimes products will be tangible goods that customers either pick up in-store or have delivered to their homes. Other times...

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